Hallmark Cards

Dialing up the Emotion

Many years of designing for the evolving Hallmark customer has helped grow and affirm Willoughby’s deep experience in emotional branding. We have worked in depth with many Hallmark teams and divisions where our design recommendations helped provide greater differentiation and enhance the brand image in outside channels. We have partnered with the greeting card mogul for product innovation, packaging and product design, brand identity, strategic content development, web design, web content and more.