Dining By Design

Packaging Love

Dining by Design, DIFFA’s (Design Industry Foundation Fighting AIDS) signature fundraiser, has been dubbed the “Cannes of tabletop” by filmmaker John Waters. Each participant designs a custom tablescape for the event. For the 21st Annual Showcase, we challenged ourselves to stretch our imaginations with a self-assigned packaging project for a cause.

We took our passion for retail and consumer packaged goods and gave it a black tie interpretation with “The Shop of Cheer,” custom-designed to inspire guests with products of hope. The shelves were filled with cans of “optimism” and “hugs” and bottles of “peace” and “dreams” for all to enjoy. A true feast for the soul.