
Taking Green Mainstream
Taking Green Mainstream

New Leaf Paper, a leader in environmentally responsible paper, worked with Willoughby to position the brand family of products, design a new line of consumer goods and develop merchandising systems and packaging. The newest line, social stationery, was created for sale at Office Depot.

Don’t Forget The Bag
Don’t Forget The Bag
How many times have you gotten to the check out counter and realized you’ve forgotten your bags? We’ve done it too. So we created Willobag. They come in a variety of fruit and veggie puns and colors so you’re bound to find one that fits your style just right.


Taking Green Mainstream
Taking Green Mainstream
New Leaf Paper, a leader in environmentally responsible paper, worked with Willoughby to position the brand family of products, design a new line of consumer goods and develop merchandising systems and packaging. The newest line, social stationery, was created for sale at Office Depot.


Willoughby Named Top Global Design Firm
Masters of Design
For design leader Sean Adam’s new book, Masters of Design: Logos and Identity, we’re honored to have been handpicked among the top brand identity firms in the world, including the top 17 in the US.
Published by Rockport Publishers


Crafting Luxury
Crafting Luxury
EK Success and Swarovski teamed up to push the premium in the jewelry crafting category. Available at crafting stores nationwide, we designed the Jolee’s Jewels brand and packaging to showcase the product and co-branded partnership.



